3 Ways to Build an Email List Email marketing is a rewarding tactic to use in your advertising strategy. You can use email marketing to send updates about your store, news about upcoming sales and even Happy Holiday wishes to your previous and potential customers. A monthly, bi-weekly, or weekly newsletter is an opportunity to…
Read article
After creating social media accounts for your business, it's time to get strategic with your posting. Make sure that your posts help you build an audience!
Read article
Trading Tip of the Week As your business transitions to cater to the online market, an Instagram account is an important tool to take advantage of to showcase your jewelry. With over one billion users, it is one of the largest social media platforms in the world. To start creating an Instagram business account, you…
Read article
Learn how to build Facebook reviews using our Trading Tip of the week. Reviews are an important part of building your online presence!
Read article
Creating a Facebook Page – Trading Tip of The Week Nearly 2 billion people access Facebook daily, making it the most accessed social media network. Getting out there can be scary, but creating an interactive, fun, and engaging Facebook Business Page is a great way to interact with customers and is relatively simple. All you…
Read article
Word of mouth is still a great reference tool to build awareness of your store. However, it should not be the only way that prospective customers can gauge your business’s reputation. Our Trading Tip of the Week focuses on how your business can take small steps to increase your Google reviews.
Read article
As our industry trends toward more of a digital market, brick and mortar store owners have been faced with a seemingly massive challenge. How do you sell to customers who aren't in your store? We offer tips on how to best optimize your google business listing to bring customers to your online store.
Read article
The FTC, the Jewelers Association, and Good Morning America have weighed in; lab-grown diamonds have made it into the jewelry market. As a diamond and estate jewelry expert, Bluestone Trading’s President, Ritchie Grampp Jr. knows that this is a topic every fine jewelry sales professional needs to be informed on. We are here to help. Below are…
Read article
Texas Association of Pawnbrokers Convention and Expo – Seminar – Diamond Fundamentals with a Hands-On Discovery into Lab-Grown Bluestone Trading will be exhibiting at the Texas Association of Pawnbrokers Convention and Expo ( T. A.P. ), at the Embassy Suites Energy Corridor in Houston Texas, on February 28th through March 1st of 2020. Not only…
Read article
Ritchie Grampp Jr., President of Bluestone Trading, is the son of RB Grampp Sr., and one of 8 siblings. He grew up on Cleveland’s East side in Gates Mills.
Read article